Company News

New Avon Plans K-Beauty Collaborations

Cross-promotion with The Face Shop is planned.

Under the LG H&H umbrella, New Avon says it will unveil multiple cross-LG brand partnerships later this year, harnessing top Korean innovation, science, and technology. One of its planned collaborations is Avon x The Face Shop, a collection of skincare and makeup in exclusive shade ranges and new-to-Avon formats such as cushion formulations of foundation, highlighter, and blush. A flagship beauty brand for LG H& H, there are currently 1200 The Face Shop stores in Korea, stocked w...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters